Established in Berlin, PLYS, a fashion brand that is based in and inspired by East Berlin. Fun, energizing, stylish, and practical. It aims to provide an alternative yet fashionable everyday wearable clothes in supreme wool quality to all genders. PLYS twists conventional simplicity by adding hints of bold designs and popping in fluorescent colors.
PLYS’ designs reflect Berlin’s architectural, urban, and hip cultures. The designer’s love for Berlin’s cycling and urban scenes are directly shown in its Pre Fall 2016 collection, where the common construction workers’ HV vests plays as a major element in this collection. The frenzied city life is also openly reflected through the slogan inscribed tees and frantic graphic knits – feel the ADRENALINE & DYSFUNCTION. Along with the graphics and slogans, the collection is extremely playful with colors. The outstandingly saturated colors are all custom dyed colors meant to capture all possible attentions.
Lee Joon, designer and founder of PLYS, believes that practicality is as equally as important as fashionability. Made in Belgium, PLYS dedicates and emphasizes on supreme quality fabrication. PLYS’ extensive technical fabrication testing ensures its clothing reaches the highest quality. The extensive fabrication strengthens the merino wools and assures longevity of its designs.